Social CRM is quickly overtaking traditional CRM in the eyes of companies of all sizes. Brands no longer use social media for the sake of just having an online presence. Departments can now access insightful information gathered through social interactions.
Luqman Nor Alahyadi is a Software Engineer for Dell Technologies. After graduating in 2018 with a degree in Economics from the University of Nebraska-Lincoln, he started his career as a Business Analyst for an American telecommunications company. Today, Luqman is 3X Salesforce certified, and shares with Focus on Force what his goals were when first starting, what his hardest certification to date was, and even gives some useful tips for those preparing for their first Salesforce certification.
2.14 billion people buy goods and services online; this rapid growth of e-commerce makes businesses manage online stores with Salesforce Commerce Cloud. Below are some of the most notable e-commerce trends: Omnichannel purchases, Mobile-friendly, New payment channels, and Artificial intelligence technologies.
The IT organizations have seen some interesting turns of events in the last 2 years because of the pandemic – remote work, global resignation and shortage of IT professionals. This time calls for citizen developers to feel empowered to be able to provide faster business value to their customers.
There are multiple different non-profit organizations striving to solve various issues of today’s world. We learn about these non-profits through local events, while we are at the check out window of grocery stores, through advertisements etc. Some of these causes are the ones we care passionately about, and some of us support these organizations by donating funds.
Vijay Arora is a Lead Consultant at Capgemini. He had previously spent 15 years in the shipping, transport & logistics industry when he became accidental Admin for his region. Find out what excites him the most about Salesforce, why he says getting certified is absolutely necessary, what a typical working day for him is like, why he always uses Focus on Force for his exam prep, and his advice fresh graduates aspiring for a career in Salesforce.
Let’s talk about project go-live! Exciting and nerve wrecking time for everyone involved. As the project managers or product owners are working on executing the project plan, release managers need to start planning for successful deployment of the project.
Customer relationship management is the process of providing each customer with a positive experience, which increases customer loyalty and lowers costs for a business. When businesses lose customers, they are unsure exactly what went wrong. If you are losing customers, you are likely making a mistake somewhere. And because customers are the source of revenue, all businesses strive to develop solid and long-lasting connections with them.
Uniquely, Prof. Arvind Wamanrao Kiwelekar integrates Salesforce in his day to day teaching at the Dr. Babasaheb Ambedkar Technological University (DBATU). In fact, he says his main purpose for getting Salesforce certified was so he could teach it to his students — to give them a higher chance of getting a job after completing their university education. Find out what areas on the Platform App Builder certification this Software Engineering professor says learners should focus on, what a day in the life is like for a university professor/Salesforce professional, and what advice he has for those preparing to get Salesforce certified.
Ever had a hard drive, laptop or a mobile device suddenly not work? Ever experience the ‘blue screen of death’, puffs of smoke coming from your computer, or, just a black unresponsive nothing and your laptop ignoring you, when you attempted to turn on laptop or computer?
Someone asked me recently about Client Success Management – Huge topic, really. But briefly, from my personal experience, if you’re looking to do an implementation which is the beginnings of Client Success Management, make sure you talk with not only the people the company designated as point persons, but the people who will be actually using that software on a day-to-day basis.
My meandering career following a degree in government started as maintenance programmer, then systems programmer, support engineer, test engineer, Salesforce administrator, and most recently community college math tutor. These occupations share a common process: Customer facing, Define problems, Devise solutions, and Map paths to resolution.
Many companies will get a robust CRM and marketing automation system and believe their campaigns will be capable of moving mountains. If you’re a sales and marketing nerd, it can be entertaining to fall into the advanced automation campaign bottomless pit. But most small business owners don’t have the knowledge or the time to spend many days on campaign development.
Zrna Aničić is a Salesforce Admin / Content Editor for Focus on Force. She had been blogging for many years when she made her entry into the Salesforce ecosystem in 2016. With her I.T. background, find out how she stayed motivated to learn Salesforce’s ‘click not code’ concept, what she says was most challenging aspect of the Salesforce Administrator certification, what a day in the life is like for a Focus on Force employee, and even gives advice for those preparing for the Salesforce Administrator certification.
