Salesforce Flow has improved both the capability and functionality that a non-developer can now deliver on the Salesforce platform. Tasks that previously required experienced and expensive developers can now be done by Salesforce admins with clicks-not-code.
Author Archives: Martin Gessner
Why is CRM Vital to Maximize Customer Engagement?
Talking about the customer service industry, we should know that customer engagement is not only a need; it’s a way of life. Your business thrives on your customers’ relationship with your brand. Customer engagement is the emotional connection between your customer and your business. Highly engaged customers buy more, promote more, and demonstrate more loyalty. Hence, providing a fine quality customer experience is an essential component in your customer engagement strategy.
Key Tips for a Social CRM Strategy
The best way to get your social CRM strategy off the ground is by understanding what you want to accomplish. Knowing your goals will help you determine how often you should post and what content to share for maximum engagement. For example, if one of your goals is customer retention, it would be wise to engage with current customers on Facebook and promote offers and deals that might convince them to buy from you again in the future.
How to Choose the Right CRM Software for Your Business?
The software industry is a competitive space. There is an overwhelming number of products to choose from, and it can be challenging to figure out which one will work best for your business needs. This blog post will help you make the right decision when choosing CRM software that’s perfect for your company!
A Beginner’s Guide to CRM Systems
A Customer Relationship Management (CRM) system helps manage customer data. It supports sales management, delivers actionable insights, integrates with social media, and facilitates team communication. In addition, cloud-based CRM systems offer complete mobility and access to an ecosystem of bespoke apps.
How to Make a Convincing Business Case for CRM at Your Firm
You know that organizations adopt customer relationship management (CRM) systems with good reason. CRM systems are the conduit to better understanding your clients and their specific needs. And that positions you to align the right people with the correct accounts properly. Just as important, a CRM system captures invaluable details about prospect relationships, such as who within your firm knows the prospect and what conversations they’ve had to date.
5 Telltale Signs It’s Time To Change Your CRM System
We live in a world that changes at a supersonic speed. What seemed like cutting-edge technology ten years ago has become a household’s necessity today. The same applies to the CRM industry: it has changed tremendously since it first appeared in the early 1990s.
How Training Your Staff In A CRM Will Save Time & Money
If you’re wondering how to save time and money while improving customer acquisition, then the answer may be training your staff in a CRM. Doing so will allow them to understand what customers are looking for and they’ll know exactly what needs to be done.
Why You Need a CRM Data Cleanup
No one likes clutter, whether it’s in your office, your email inbox, or in your customer relationship management (CRM) software. But, unfortunately, it’s all too easy for junk to pile up unnoticed over time until it’s too late, making you feel unorganized, unproductive, and off-kilter.
CRM Optimization Best Practices
It’s no secret that Customer Relationship Management has become a necessity for businesses of all shapes and sizes. With customers demanding more from the companies they choose to do business with, it is essential to have a CRM system in place to keep up with your customer needs.
The Importance of a CRM: Why Your Company Needs a CRM to Grow Better
Are you looking for a better way to manage your customer relationships? CRM software is the answer. Learn more about how it can help your business grow, and what features are available.
Top 10 CRM Trends to Look for in 2021
With the introduction of new CRM platforms, we are predicting that CRM trends will change drastically in 2021. Businesses have been leaning towards cloud-based solutions because they offer more flexibility and scalability than on-premise solutions.
Focus on Force Launches Mind Maps Feature for Salesforce Learners
Discover why teams and individuals improve productivity by 45-65% with mind maps! Good news! Focus on Force has launched a brand new feature that now allows users like you that are studying for Salesforce certifications to create their own Mind maps!
Focused and Certified: Marvin Kreck — A Fresh College Grad’s Best Decision
Marvin Kreck is a Senior Salesforce Consultant for Abilex — a company that caters to midsize companies in Stuttgart, Germany. He’s been involved with Salesforce his entire professional life — shortly after graduating from university, he got his start when his first job required him to implement and roll out Salesforce. Today, Marvin is a 7X Certified Salesforce professional who says that starting a career in Salesforce is one of the best decisions in his life.